Strategy & Workshops

We are on a mission to support and inspire individuals and business leaders to become recognized thought leaders by taking a stand and raising their voice on the most pressing issues of our time. 

We offer tailor-made strategy sessions for companies and brands, masterclasses for CEOs, workshops for entrepreneurs and an accessible taster session for anyone to join! Take a look below 👇🏽

Strategy session for brands, companies, agencies and NGOs

A full-service bespoke positioning, thought leadership and media impact strategy for companies, brands or NGOs.

Working from a media-driven perspective, we will hone your unique story, brand position, key values and news moments, along with the positioning of your leadership team and their areas of expertise, to create a bespoke thought leadership and media impact strategy to take forward.

This multiple-day session is designed for teams include senior leaders across business, marketing, branding and communications.  

Learn more about the companies and brands who we’ve worked with and what they have to say here. Want to know more? Email hello@thehumblebrag

Purposeful Positioning, Thought Leadership and Media Impact Course  

A two-day course for entrepreneurs, founders and ambitious individuals looking to drive forward and effective thought leadership, positioning and PR strategy.

This intimate experience will take a small group of inspiring individuals through the key elements needed to drive an effective and impactful thought leadership strategy forward.

We will explore your mission, values and USPs, and how to craft these elements into a strong and standout positioning.

We will then share best practice tools and tips for amplifying your voice on your own channels, as well as how to reach and get featured in the press.

You will leave with a personalized 10-page strategy to take your vision and visibility to the next level.

This course is limited to six participants and designed for entrepreneurs, founders of small start-ups and ambitious individuals. €495 inc VAT.

For more detailed information, and to book your spot, check out our next course dates in:

March - book your spot here (2 spots left).
May - book your spot here (5 spots left)
July - book your spot here (6 spots left).

Introduction to Purpose-Driven Thought Leadership

An introduction into the principles and strategy of how to become a recognized thought leader.

Whether you’re looking to grow in a company - or grow your own - crafting your story and amplifying voice has never been more important to position yourself, stand out from the crowd, and generate new leads.

This session will offer an introduction into the principles and strategy on how to amplify your personal voice and become a recognized thought leader. It is designed for anyone interested in gaining an overview of thought leadership and how to drive an effective strategy forward.

You will leave with an understanding of:
• Purpose: Your personal mission and how this relates to your work
• Positioning: How to showcase your experience, knowledge and expertise
• Execution: The most relevant topics and themes for you to own as a thought leader

For more detailed information, and to book your spot, check out our next course dates in:

• February 13th - SOLD OUT.
• March 26 - book your spot here.
• June 11th - book your spot here.


Leah Forsyth, Managing Director, HarrimanSteel - “The Humblebrag has very quickly become an extension of the Harrimansteel team in Amsterdam and across the business. Working with us in a very human, collaborative and pragmatic way - without the fluff. I'm confident recommending The Humblebrag for both its expertise and energy.” 

Alvin Chan, Founder SUPERLARGE Creative Agency - "We've done these sessions before - and know how much there is to cover - and we were sincerely impressed by how accurate your insights were and how you interpreted us. Not only in a short time, but also how you honed this into a short document for us to take forward."

Fabienne Cezanne, PR Manager, EDGE Technologies - "Lucy and Jess and their team have a pragmatic approach when it comes to creating a long term social media strategy with clear goals. We thank the Humblebrag team for facilitating this day.”

William Thommes, Music Supervisor Pitch & Sync - "The Humblebrag has taken on our current needs, but also extended our look to the future with potential campaigns and projects. We have seen a great response from their work, adding extra value and great storytelling to the P&S brand."

Natalie Fiorenza, Founder, Your Space Amsterdam - "Our brand strategy and thought leadership workshop with The Humblebrag was invaluable in establishing clarity on who we are, the community impact we want to make through our business and tangibly, how we go about actually getting there!"

Femke Storm, CEO, Lab Rooms - “You brought us in an open, safe environment to share our thoughts, fears, and failures… and while we we’re sharing, aligning and bonding it felt like you were doing your magic on our mission, vision, purpose, and story. You kept it light, high-pace, and weren’t afraid to cut the crap and keep it as short as possible.” 

Elsa Scholte, International Manager, Solidaridad Network- "Lucy is an enthusiastic communication professional, eager to take on what needs to be done now, while thinking along on how to improve for the future. She has been able to bring substantial improvements to a wide range of our products: from website articles, to social media posts, to brochure texts."

Igor Beuker, Professional International Speaker, Trendwatcher & Thought Leader - "Once in a while you have this 'click'. You meet sharp people who challenge the status quo. People who add value to your thinking, your storytelling, and your business. Consultancy, research, copy? Lucy improved my output. She goes that extra mile."

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